The economics of RDA
How much will it cost to implement RDA? Will you take out a solo subscription? An institutional one? How much will it cost retrain, to get up to speed? How much time will you spend changing workflows, tweaking your LMS? Will you bother? Do you care?
Historical footnote
Thinking about the economics of it all recently, in another context completely I came across this amusing quote from a German cataloguer:
“I cannot praise as an advance the eyesore they call this international format.”
He/she is not referring to RDA - it’s a very old quote - but to the decision of the Institut International de Bibliographie in 1908 to adopt the measurements of the American postcard (7.5 x 12.5 cm) as the standard format for catalogue cards.
As Markus Krajewski explains in his fascinating monograph (well, to me at least!), Paper machines : about cards & catalogs, 1548-1929, it was no accident that these dimensions came to be adopted as standard. Ever since 1877 the American Library Association, at the suggestion of Melvil Dewey, had been promoting this size as standard, the same Melvil Dewey whose “Supply Department” had been selling this particular index card at a discount for some time. As the “market leader” and with the weight of the ALA behind it, perhaps it was inevitable that it would be adopted worldwide, regardless of whether it was the best choice. (Krajewski explains this far better than I do, including on p. 93 a diagram illustrating how European index cards at the time were much larger. Given that the form of the card dictated the extent of the content, you do wonder how cataloguing might have otherwise evolved.)
Show me the money
Anyways, moving 102 years forward in time to 2010, I came across an interview earlier in the week with the about to retire Janet Swan Hill in which she looks back on her career in cataloguing. When asked about RDA she comments:
“I am a member of the Library of Congress Working Group on the Future of Bibliographic Control and it was I who uttered the heresy that said that our first set of recommendations should be suspension of work on RDA until such time […] as a persuasive argument had been made regarding its worth as compared to the cost.”
The interview was conducted before the official report on the US RDA test was released last summer which, as we know, failed to make a ‘business case’ for RDA. She goes on to remark:
“I think there is too much invested in RDA by too many people who have an interest in its publication. That is A - the AACR2 and AACR1 were the biggest money makers ALA had in its publications department, and so it is putting a lot of hope, I think, in RDA and its implementation.”
So there we have it – RDA as money-spinner for the ALA. It should be noted though that RDA is being co-published with Canadian Library Association and Facet Publishing, the publishing arm of CILIP - presumably if there are profits to be made they will be shared equally. I do wonder though how many libraries will be willing to pay given that we are in the midst of a recession. Moreover the paywall for the toolkit itself seems like such an own goal if the aim is to have it adopted as a content standard by the wider metadata community.
So, what’s my point in linking this two anecdotes? I am not making an argument about the value of RDA in and of itself (personally I think it’s a step in the right direction) but I suppose what I’m saying is it’s always worth looking at the broader picture and trying to understand the financial imperatives which both drive and obstruct change.
References
Markus Krajewski, 2011. Paper machines: about cards & catalogs, 1548-1929 / Markus Krajewski; translated by Peter Krapp, Cambridge, Mass; London: MIT Press.
Interview with Janet Swan Hill, 2010. [online] Available at: <http://solstice.ischool.utexas.edu/Capturing_Our_Stories/index.php/Interview_with_Janet_Hill> [Accessed 19 April 2012].

